Dig deep into the western market Hitachi construction machinery opens a new agent store in Sichuan
dig deep into the western market Hitachi construction machinery opens a new agent store in Sichuan
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Guide: on July 18, 2012, the opening ceremony of Sichuan Zhongchen Construction Machinery Equipment Co., Ltd. was grandly held in Wuhou District, Chengdu, following the two agent stores of Chengdu Huiyou and Chengdu Tianhai, Hitachi construction machinery opened its third Agency store in Sichuan. Member of the Standing Committee of Wuhou District Committee, executive deputy district head of Wuhou District People's government
on July 18, 2012, the opening ceremony of Sichuan Zhongchen Construction Machinery Equipment Co., Ltd. was grandly held in Wuhou District, Chengdu. This is the third Agency store opened by Hitachi construction machinery in Sichuan after the two agency stores of Chengdu Huiyou and Chengdu Tianhai. Li Xu, member of the Standing Committee of the Wuhou District Party committee, and calculated the difference with the standard weight, and the error should not exceed 0.5%. Li Xu, executive deputy head of the Wuhou District People's government and Secretary of the "198" Regional Construction Working Committee of the Wuhou District of the Communist Party of China, Mingyan Hiraoka, managing director of Hitachi construction machinery (Shanghai) Co., Ltd., and Miao Yunfei, chairman of Sichuan Zhongchen Construction Machinery Equipment Co., Ltd., attended the ribbon cutting ceremony and delivered a speech, Together with more than 200 customer representatives present, we witnessed Hitachi construction machinery's determination and strength to further expand the western market
the newly established Sichuan Zhongchen Construction Machinery Equipment Co., Ltd. is a Sino Japanese joint venture jointly funded by Hitachi construction machinery (Shanghai) Co., Ltd. and Urumqi Zhongchen Weiye Construction Machinery Co., Ltd., whose proportion increases with the increase of filler. It specializes in the trinity of Hitachi machine sales, spare parts supply and after-sales maintenance in Chengdu. The business area of Sichuan Zhongchen is about 3000 square meters. The exhibition hall and maintenance factory cover an area of 5000 square meters and 2000 square meters respectively. At present, there are 25 employees, and it is expected to reach a scale of 60 by the end of the year. In an interview, Akihiko Hiraoka, chairman and general manager of Hitachi construction machinery (Shanghai) Co., Ltd., said: "Sichuan market plays an important role in China. Both the sales volume and market ownership of construction machinery remain at the forefront, and it has more development potential than the eastern coastal areas." Therefore, the opening and operation of Sichuan Zhongchen has important and far-reaching strategic significance for Hitachi construction machinery to layout the Sichuan and Western markets
as the investor and operator of the new agency, Urumqi Zhongchen Weiye Construction Machinery Co., Ltd. has sold more than 2466 Hitachi excavators in Xinjiang, and its market share has continuously increased. It has won the title of excellent agency of Hitachi construction machinery for six consecutive years, and has accumulated rich practical experience. After entering the Chengdu market, Sichuan Zhongchen will give full play to the advantages of Urumqi Zhongchen in point sales, team building and after-sales service, and deepen the regional influence of Hitachi construction machinery and equipment. Miao Yunfei, chairman of Sichuan Zhongchen, said, "as for us, the best entry point is to promote our maintenance and the advantages of our service concept in the market. No matter how competitive the market is, the ultimate requirement of customers is service, so we will put service first." In his speech, he also looked forward to the future of the company: "in the future, we will shoulder the sacred mission of 'seeking development with employees, sincere cooperation with manufacturers, sharing success with customers, and common progress with society', adhere to the purpose of 'integrity, innovation, service, win-win' and contribute to the promotion of local economic construction."
in the context of declining sales and the overall weakness of the excavator market, Hitachi construction machinery has set its sights on Sichuan region with strong growth potential, and selected the operation subject with outstanding achievements, mature team and leading management level, which has been unanimously recognized by government leaders and customer representatives. With the Sichuan Zhongchen agency on track, a service-oriented and enterprising new force will carry the new hopes of Hitachi construction machinery customers, and strive to become another outstanding representative of the construction machinery industry that has been growing continuously at a growth rate of about 15% every year since the western region was used in the civil high-tech field