Huawei released the white paper on AR insight and application practice
[Shenzhen, China, June 17, 2021] today, at the better world summit of Huawei's win-win future, Cai Mengbo, chief marketing officer of Huawei operator BG, delivered a keynote speech "5g+ar, let dreams shine into reality", proposing to ignite AR with 5g and illuminate 5g with AR. the white paper on AR insight and application practice was released at the meeting, from terminals, applications Luo et al. Had in-depth insight into the AR industry from multiple perspectives, and called on the whole industry to work together to jointly promote the prosperity and development of 5g+ar end-to-end industrial chain
Cai Mengbo, chief marketing officer of Huawei operator BG, delivered a keynote speech
ar, creating the next blue ocean
from the perspective of Huawei and third-party insight data, the market space of AR will reach US $300billion by 2025. Caimengbo said that AR will give priority to large-scale applications in five industries: education, social networking, shopping, travel navigation and games. AR can really promote the integration of the physical world and the digital world, and make dreams come true
ar makes communication more efficient
at the summit, Cai Mengbo shared relevant cases of Huawei's recent use of AR. During the epidemic, overseas customers could not communicate with Huawei. Huawei used the online ar effect to show customers Huawei's leading products and solutions, making communication more efficient; Huawei adopts ar delivery to improve delivery efficiency and realize fast delivery of 5g base stations
Huawei makes ar simpler
Cai Mengbo demonstrated the process of Huawei's ar production at the summit site. With Huawei air photo, you only need to take a photo, and you can convert 2D photos into 3D digital models through algorithms, making ar 3D character modeling more convenient. Caimengbo said that Huawei ar engine is Huawei's platform for mobile device ar development. Based on Huawei ar engine, developers only need to write 10 lines of code to achieve ar effect and make ar application development more efficient
the whole industry works together to create an end-to-end industrial chain ecosystem of 5g+ar
at the summit site, he Chengjian, director of Shenzhen communications administration, David Macqueen, executive director of strategy analytics, Huang He, chief producer of Shenzhen satellite TV, Wei Rongjie, CEO of realmax, Fukuda Haoshi, CEO of meleap, and Liang Jinhao, representative of hado, further improved the competitiveness of the Chinese market Fu Jie, executive chairman of Shenzhen ar Association, and other guests attended the meeting and shared the latest application cases of AR to discuss future trends
he Chengjian, the single-chip computer unit connected with the amplifier, said that Shenzhen is the first city in the world with 5g independent group covering the whole area. The information and communication services represented by AR have broad application prospects in industrial production, e-commerce, real estate transactions, home decoration and home furnishing, sports and tourism, medical and health care, education and training and other fields. Ar application has become an important engine of digital transformation, which will profoundly change the way of social production and life
caimengbo finally stressed that the development of AR requires the joint efforts of the whole industry to jointly promote the prosperity and development of 5g+ar end-to-end industrial chain. AR and its functions and features are as follows: 5g meets at the right time. 5g ignites AR, and AR sweeps and illuminates 5g from the following three aspects
white paper on AR insight and application practice: Click to download (23.2mb, PDF)
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